Content creator extraordinaire.
I call myself a content creator because I dabble in a lot of different disciplines, all of which have content at their heart. I specialize in social media engagement, and building communities online and offline.
I started my career writing content for Electronic Arts, where I was a content expert for games like The Sims 3, Madden NFL 2010, and The Littlest Pet Shop franchise. I helped establish the @AskEASupport account on Twitter.
I moved on to work at Dell as a triple threat who handled visual branding, campaign management and social media for the PartnerDirect program. I was recruited by the Dell Social Media and Communities team to become a training ambassador, teaching classes on social media best practices and governance to all kinds of marketing professionals across the organization.
I later jumped from the client to the agency side to work for Springbox, a full-service interactive agency. As an Account Executive at Springbox, I applied all of my tactical knowledge creating content and used it to advise clients on long-term digital strategies. In keeping with my writing and social background, I became a regular contributor to the company's blog. I even became a social media photographer (ask me about what that means if you see me IRL).
I am currently working for Four Kitchens, a web design and development consultancy that specializes in open source, scalable solutions. Though I help lead strategic marketing initiatives, I am very much still in the trenches. I both curate and create online content, while building the Four Kitchens brand offline through experiential marketing.
When I'm not at work, I enjoy connecting with other professionals in the tech community. I am a co-organizer of Refresh Austin, one of the largest and longest-running tech meetups in town.
My hobbies while away from the keyboard include spending time with my 3 pet bunnies (and new!) pet chickens, going to karaoke, and kicking ass at pub trivia quizzes.